Design Days 2025 visitors gained an exclusive inside look at our design process, inspirations, and commitment to creativity. More than showcasing finished products, we opened the doors to our development journey, revealing early concepts, evolving forms, and the creative sparks behind every piece.

 
Among the highlights was the debut of Curve, a lounge chair designed by the award-winning studio SmithMatthias. Curve was named Azure Magazine’s number one anticipated product launch for both NeoCon and Design Days 2025, cementing its status as a must-watch in modern lounge seating.

Curve Lounge is a fresh interpretation of the classic lounge chair, combining a contemporary, lightweight silhouette with generously soft proportions. The result is a statement piece that balances boldness and comfort, a design we call Bold Softness. Its timeless, oversized form adapts effortlessly to diverse environments, from hospitality spaces to office lounges.

SmithMatthias, founded by Jack Smith and Gemma Matthias, is a multidisciplinary design studio based in a historic hat factory in Liverpool, UK. Known for their thoughtful and rigorous approach, the studio creates soulful, impactful designs that merge form, function, and craftsmanship.

 
Driven by a mission to minimize environmental impact, SmithMatthias embraces a reductive design philosophy, stripping concepts down to essentials while enriching them through materials and detail. Their collaborative process focuses on intelligent problem-solving to deliver innovative products that stand the test of time.

With a deep respect for natural materials and sustainability, SmithMatthias crafts furniture that’s built to last, ensuring low environmental footprints and enduring appeal. Curve exemplifies this ethos, blending high-quality craftsmanship with eco-conscious design to offer a lounge chair designed for today’s evolving spaces.

Keep your eyes peeled for the newest addition to the Curve family: a well-proportioned statement dining chair that brings both presence and personality to any table. Evolving from the iconic Curve Lounge Chair, this latest design carries forward the same sculptural language, with bold, chunky framing and carefully considered components that create a cohesive design identity. Its subtly awkward contours lend a sense of warmth, while the 3/4 length arms offer just the right balance of openness and support, providing a comfortable resting point for elbows without compromising on space or elegance. 

Discover Curve Lounge.